The three entrepreneurs
who created KEF ENTERTAINMENT are Steve Camhi, President, record
executive, and music producer; and John
Lagana, Vice President, singer, performer, music manager, and music
producer; and Joe Cardinale, music
producer, and recording engineer.
It would take a stack
of CD- ROMS to list all the gigs, play dates, club dates, TV and radio
appearances, recorded performances, and the crisscrossing of the United
States in groups, as singles, as managers, and as music producers they
have collectively accumulated. They are seasoned music
veterans and they
are proud of it.
After meeting with them
in their state-of-the-art recording
studio in Staten Island, New York, one comes to fully appreciate the
cooperation and professional discipline that takes place between the
partners at Kef. It’s not
just the usual joining together of one and one ,but three multi-talented
music producers joining
together to create a symphony of beautiful music with their artists.
It’s not just where one starts a sentence and another finishes it.
They do that all the time. But more significantly and strategically,
where one will begin an operation or phase of an ongoing production, and
the other two will automatically join in with their respective talents
to get the job done. That’s how it operates at Kef as a family.
Our
Management Team Is Committed to our Artists Success
And as a family, Steve,
John and Joey are closely involved with the music they produce. Unlike
other executives in the music business the Kef partners don’t just
make managerial and financial decisions that are then passed on to
assistants to carry out. They are “hands on” music producers. From
concept, arrangement, rewrites, recording, publicity, advertising,
distribution, and sales,
the three partners are deeply involved in every detail of the songs and
albums they produce. And as
critically, they are as deeply involved with the artists who record
their songs and albums.
John Lagana says,
“Know-how and knowledge of the music business, added to that magical
gut feeling, are everything in setting up an environment in which
talented composers and singers can do their best work.”
Steve Camhi adds, “Often a singer will come to us with a good
idea for a song, but one needing a different melodic line or tempo.”
“In that case,” Joe Cardinale says “we bring in an arranger
best suited to the singer and put them together.
This not only creates a new song, but very often a new sound as
well.” “The bottom
line,” Lagana continues, “is in taking that song or sound that is
going around in an artist’s head, nurturing it into creative
existence, and then following it through the many intricate steps so
that that original sound or song goes onto a CD or album, to be heard by
millions throughout the country and around the world.
At its inception KEF
Entertainment was structured like the Hollywood studios once were; with
all the departments – executive, managerial, creative, technical,
advertising, and sales – all under one roof.
Such an integrated operation assures a carefully laid out
production schedule, operational continuity, and ongoing fiscal control
beneficial to both KEF’s investors and financial institutions.
Consequently, KEF offers a sound and well constructed business
operation when seeking capital for expansion, in not only offering a
catalog of CD hits, but also a hot managerial team as well.
The atmosphere at Kef
is one of enthusiasm and confidence.
A winning combination bred of past success and know-how.
The enthusiasm is both infectious and creatively productive. The
three partners summarized our meeting with these final observations.
They’re all been over
the rainbow. Been there, done that. Now
they’ve merged their skills and experience with a well structured
business plan and a capital investment with which to create new
beautiful entertainment rainbows for a mass audience across a wide
demographic spectrum of Jazz, Pop, Rock, Adult/Contemporary and Dance
Music. A formidable
undertaking, but one their enthusiasm, lengthy experience, skilled
business talents, plus their love and devotion to the entertainment they
are creating, is a powerful incentive.